Video Marketing
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Video Marketing
The definition of video marketing is not complex. In fact, it’s rather simple: using video to promote or market your brand, product or service. A strong marketing campaign incorporates video into the mix. Customer testimonials, videos from live events, how-to videos, explainer videos, corporate training videos, viral (entertainment) videos — the list goes on. Video is a Gold Mine for SEO It can increase your search engine ranking, click-through rates, open rates and conversions. But you have to reach your target audience. YouTube is the second largest search engine (second to Google). What’s better: YouTube is owned by Google. So that means a properly tagged video can work wonders for your SEO.
- Video is a Gold Mine for SEO
- Video is Easily Accessible
- Video is Emotional
- Video Boosts Conversion Rates
- Video is Effective
- SMM/SMO
- SEM
- Pay Per Click
- Web Design
- E Commerce Websites
- Influencer Marketing
- Content Marketing
- Video Marketing
- CRM Development
Why Video?
Video is a versatile and engaging content format that not only gives us a real-life picture of what is going on; it’s also easy to share across multiple platforms. Consumers like it because it’s easy to digest, entertaining and engaging, and marketers like it because it can give a potentially huge return on investment (ROI) through many channels. Video is also very accessible to anyone with internet access, both to watch and to produce. While there is certainly a trend towards higher quality video on a professional level, anyone can hop onto their laptop and create their own video in under an hour.
Types Of Video Conten?
- Product Demo
- Interviews
- Testimonials
- Event Videos
- Explainer Videos
- How-To Videos
- Vlog
- Webinars
- Presentations & Talks
- Tutorials
- Reviews
What makes a good marketing video?
5 Secrets of Super Successful Video Marketing
- Center Your Video Around the Story, Not The Sale.
- There is a heap of sales clutter on the Internet that is actively annoying and repelling your customers.
- Make your Video Feature the Best 10 Seconds Ever.
- Use Humour in Your Video.
- Optimize Your Video for SEO – Tag it Up.
- Educate your Customers with Video & Prove Yourself.
Why is video important in marketing??
Consumers like it because it's easy to digest, entertaining and engaging, and marketers like it because it can give a potentially huge return on investment (ROI) through many channels. Video is also very accessible to anyone with internet access, both to watch and to produce.
